A promotion we can all get behind

Atlantic University Sport executive director Phil Currie and Alexander Keith's Customer Marketing Manager Bill Scollard announced an expanded partnership today at meetings of the region's university athletic directors in Halifax. Beginning in February, special 8-pack cases of Keith's cans will include a selection of AUS collector cans that celebrate and promote Atlantic University Sport and its championships. Two million collector cans will be distributed across Atlantic Canada over two phases in 2008.
— AUS release
The CIS Blog also supports free samples for media representatives.
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1 comment:

  1. There's some play on "canning a three" that's just not coming to me.