Say hello to USports - the online response to CIS' rebranding

For the third time since it was established in 1906, the governing body for university sports in Canada is changing its name. Canadian Interuniversity Sport (CIS) - which was born 110 years ago as Canadian Interuniversity Athletic Union Central, dropped the Central moniker when it became a national organization in 1961 before changing to the CIS in 2001 - will now be known as U Sports.

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